The marketing manager of a major electronics company said, The balance sheet isnt of much use to

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The marketing manager of a major electronics company said, “The balance sheet isn’t of much use to me. It is so static. But the income statement is a primary tool for managing my dynamic business.” Why would a marketing manager find the income statement more useful than the balance sheet?

Balance Sheet
Balance sheet is a statement of the financial position of a business that list all the assets, liabilities, and owner’s equity and shareholder’s equity at a particular point of time. A balance sheet is also called as a “statement of financial...
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Introduction to Management Accounting

ISBN: 978-0133058789

16th edition

Authors: Charles Horngren, Gary Sundem, Jeff Schatzberg, Dave Burgsta

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