The strategic opportunities matrix described in this chapter provides a simple analysis tool for strategic planning groups. It places all plans in direct competition with each other and so participants can quickly identify the most promising plans to evaluate in detail. Use the Internet and your own experience to evaluate each of the following opportunities and place them appropriately on a strategic opportunities matrix. Explain how you assessed each decision.
a. Online sale and distribution of digital college textbooks.
b. Customized news alerts by topic, industry, region, business function, or other key word.
c. Online college degrees from accredited universities.
d. Brainstorm opportunities that might fit both the “High Ability to Deliver with IT” and the “High Strategic Business Potential” categories. Present your best idea to the class and explain how it fits both classifications.

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