Theories of behavioral finance can apply to other areas of human behavior in addition to investing. Think
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Market anomalies are not always explained by the efficient market hypothesis. Behavioral finance has a number of theories to help explain how human emotions influence people in their investment decision-making processes.
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Related Book For
Principles of managerial finance
ISBN: 978-0132479547
12th edition
Authors: Lawrence J Gitman, Chad J Zutter
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