There are a number of practical issues when considering how to put a campaign into practice. Discuss

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There are a number of practical issues when considering how to put a campaign into practice. Discuss at least one method of arriving at expenditure levels for a product of your choice.

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Marketing Communications Management Analysis Planning Implementation

ISBN: 978-0857027870

2nd edition

Authors: Paul Copley

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Question Posted: Apr 18, 2017 12:08 PM

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There are a number of practical issues when considering how to put a campaign into practice. Discuss

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We should see i mplementation as costing budgeting product...View the full answer

Marketing Communications Management Analysis Planning Implementation

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