There are many attributes of an item that you can measure. For a car, you could measure how fast it can go, its gas mileage, the number of doors it has, what you could sell it for, etc. Notice that only one of these measures is stated in terms of money. Now consider your favorite restaurant. Identify six different attributes of a restaurant and explain how you would measure each. How could you use the measurement of each attribute? Which measure is best? Explain. Which measurements would be easy to make and which would be subjective? Explain.
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