These scenarios are based on studies of corporate social responsibility (CSR) practices that show consumers generally charge a kind of rent to companies that do not practice CSR. In other words, they generally expect a substantial discount in order to buy a product from Hyde rather than from Jekyll. For example, if Jekyll and Hyde sold coffee, people would pay a premium of $1.40 to buy coffee from Jekyll and demand a discount of $2.40 to buy Hyde coffee. Do you think this preference translates into job choice decisions? Why or why not?
Answer to relevant QuestionsWhat are the pros and cons for local and overseas labor forces of Apple’s going global? What are the potential political implications for country relationships? What is organizational behavior (OB)? Given that women participate in the labor force in roughly the same proportion as men, why do you think women occupy so few seats on boards of directors? What are the key biological characteristics and how they are relevant to OB? What are the major job attitudes? In what ways are these attitudes alike? What is unique about each?
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