Using the formula in this chapter, a researcher determines that at the 95 percent confidence level, a

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Using the formula in this chapter, a researcher determines that at the 95 percent confidence level, a sample of 2,500 is required to satisfy a client’s requirements. The researcher actually uses a sample of 1,200, however, because the client has specified a budget cap for the survey. What are the ethical considerations in this situation?

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Business research methods

ISBN: 978-1439080672

8th Edition

Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff

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