Visit an e-commerce site such as Amazon.com, a nonprofit site such as the Cancer Research Institute (www.cancerresearch.org), and a government Web site, such as California Department of Motor Vehicles (www.dmv.ca.gov).For each site, assume you want to accomplish an e-commerce task: purchase a travel guide to Peru; donate $10 to cancer research; and pay a traffic fine online. Compare your overall experiences on each site, and note how easy it is to accomplish the tasks. How do these sites track purchases or donations as users navigate the site? Do all the sites use secure transmissions for e-commerce (https://)?What improvements would you recommend for these sites?
Answer to relevant QuestionsUse Microsoft Word to create a simple Web site for Heritage Dogs. Launch Word and type “Heritage Dogs” into the document. Click File > Save As and save your file as a Web Page named “index.html” rather than as a Word ...Create the spreadsheet shown in Figure 6-21 and add calculations for Total Visitors, Percentage Repeat Visitors, Page Views per Visit, and Bounce Rate. To calculate Bounce Rate, divide Page Views by Single Page Views. Create ...Create a pivot table and chart to show the total amounts paid by year for this pharmacy, by dragging Year to the Axis Fields (Categories) box and Amount to the Values box. Be sure you are looking at the sum of Amounts in ...How can managers use data mining techniques to analyze patterns, trends, and relationships? How does this lead to better data-driven decision making?1. What are some ways that data mining could be used to detect fraud in health insurance claims?2. How could private insurance companies and public government agencies collaborate to combat insurance fraud?3. What types of ...
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