Visit the following blog (or other sites if you can find them) which track and comment on

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Visit the following blog (or other sites if you can find them) which track and comment on recent product placements (http//: movieproductplacement.blogspot.com/). What comments and evaluations are being made about the placements? What criteria do people seem to be using to evaluate the placement? Do these seem to match those presented in the chapter?
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Consumer Behavior Building Marketing Strategy

ISBN: 978-0077645557

12th edition

Authors: Delbert Hawkins, David Mothersbaugh

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