Visit www.alexa.com and search for Pandora.com to retrieve the website’s analytics. Click on Get Details.
a. What is Pandora’s Alexa Traffic Rank, and what does that term mean? (It’s above the graph.) Compare the Alexa Traffic Rank, which is worldwide, to the Traffic Rank in the United States. What accounts for the large difference?
b. How would you generally describe Pandora’s main market? Check on the section called “Who visits Pandora.com?”
c. Which other Web sites are Pandora visitors most likely to come from just before they go to Pandora (upstream sites)?