What are capabilities? How do firms create capabilities?
Answer to relevant QuestionsWhat four criteria must capabilities satisfy for them to become core competencies? Why is it important for firms to use these criteria to evaluate their capabilities’ value- creating potential? How is Zappos’ organizational culture creating value? How can each one of the business-level strategies be used to position the firm relative to the five forces of competition in a way that helps the firm earn above-average returns? How do awareness, motivation, and ability affect the firm’s competitive behavior? Can Hyundai be identified as a late mover? If so, why? And what consequences should they be knowledgeable about?
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