What are key forces in the general and industry environment that affect Campbells choice of strategy?
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Organizational leaders must become aware of factors in the overall environment that might affect their ability to create a competitive advantage So how do managers become environmentally aware By doin...View the full answer
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Related Book For
Strategic Management Text and Cases
ISBN: 978-1259196553
7th edition
Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara
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