What are the characteristics of a service that would make communication a good substitute for travel?
Answer to relevant QuestionsWhat are the benefits of using intermediaries in the service distribution channel? A bank is planning to serve the rural communities shown in Figure 8.8 with automated teller machines ( ATMs). The travel time in minutes between com-munities in the service area is shown on the network in Figure 8.8 . The ...Revisit the copying service Huff analysis in Example 8.2. Recalculate the monthly customer expenditures and the market share for the proposed copying center at location B if the new store will be three times the capacity of ...What features of social media have service firms leveraged in developing their competitive strategies? What is the inherent conflict in a franchising arrangement?
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