What are the differences and commonalities between Web-based social media and traditional/industrial media?
Answer to relevant QuestionsWhat is social media analytics? What type of data is analyzed with it?What is Web structure mining? What are authoritative pages and hubs? How do they relate to Web structure mining?Provide two exemplary business applications of Web usage mining; discuss their usage and business value.1. How did C3 Presents use social media analytics to improve its business?2. What were the challenges, the proposed solution, and the obtained results? Define what it means to perform decision making under assumed certainty, risk, and uncertainty.
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