What are the key elements of a public relations strategy?
Answer to relevant QuestionsWhat is a media kit, and what role does it serve? What is your opinion of the newer PR techniques such as product placement, product seeding, and social media communications? Will these techniques continue to grow in importance as PR tools? Review the IMC Highlight: Special ...Designing the event is the second stage of event planning. What are some of the key decision areas in this stage? Briefly explain each. What are the measures commonly used to evaluate the effectiveness of event marketing participation? Advance preparation is crucial to successful selling. Briefly describe the importance of knowledge in the following areas: product, company, and competition.
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