What are the mechanics of organizing a news conference?
Answer to relevant QuestionsRadio news releases must be tightly written. What is the general guideline for the number of lines and words in a 30-second news release? What other guidelines should be kept in mind when writing a radio news release?How does an audio news release (ANR) differ from a standard news release? What are the pros and cons of using a celebrity as part of a promotional event?Why is it important for companies to consider diversity in their marketing and public relations strategies?When pop star Michael Jackson died, the media devoted blanket coverage of his death and memorial service. Do you think the coverage was excessive? Why or why not?
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