What are the seven segments of the general environment? Explain the differences among them.
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The demographic segment is concerned with characteristics of the population or society that makes up the general environment Characteristics of intere...View the full answer
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Related Book For
Strategic Management Concepts and Cases Competitiveness and Globalization
ISBN: 978-1305502208
12th edition
Authors: Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson
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