What are the strengths and limitations of advertising on radio? What types of advertisers are most likely
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Advantages of advertising on radio include its low cost and efficiency Radio commercials are inexpen...View the full answer
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Related Book For
Advertising & Promotion An Integrated Marketing Communications Perspective
ISBN: 978-0070891302
5th Canadian Edition
Authors: Gerorge E.Belch, Micheal A.Belch, Micheal A.Guolla
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