What are the three separate components of financial feasibility analysis?
Answer to relevant QuestionsWhat are some of the techniques a start-up can use to estimate its potential financial performance by comparing it to similar, already established businesses? If you were one of the recipients of New Venture Fitness Drink’s concept statement, as presented earlier in the chapter, what type of feedback would you have given the company about the viability of its product idea? What is the difference between primary research and secondary research? What is gumshoe research in the context of product/service feasibility analysis? To what degree is it appropriate or inappropriate to hire freelancers to fulfill some of the core competencies of a business?
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