What are trade margins? How do they relate to the pricing for a producer of goods?
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So far we have talked about costs simply from the manufacturers perspective However in reality most products are not sold directly to the consumers or business buyers of the product Instead a manufacturer ...View the full answer
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Marketing Real People, Real Choices
ISBN: 978-0132913171
4th Canadian Edition
Authors: Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart, J. Brock Smith, Sylvain Charlebois, Bhupesh Shah
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