What can you do to make the business plan easy to read and understand?
Answer to relevant QuestionsWhat are the kinds of reasons you think Gail and Sara would have given for not doing a business plan? What is the most important part of a business plan in general? Considering the way you plan to use your business plan, what will be the most important part? A college education comes pretty close to a true service. Discuss the four main characteristics of service – intangibility, inseparability, perishability and heterogeneity – as they pertain to a college education 1. How did Dongzhou Gongbu “discover” his new product? 2. What was his “total product”? 3. How did this help him with his pricing strategy? 4. How might he use this in advertising? 5. Can you think of another product ...How have you seen the use of referrals and word of mouth advertising work to the benefit of a small business owner? Provide examples. How have these methods worked in reverse (to the disadvantage of the owner but possibly ...
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