What form of intellectual property do patents, trademarks, and copyrights protect?
Answer to relevant QuestionsWhat are the risks for an entrepreneur who becomes emotionally attached to an idea for a new business? What are the four elements of a financial feasibility analysis?How would you prepare to make a formal presentation of your business plan to a venture capital forum? Explain how a company can gain a competitive advantage using each of the three strategies described in this chapter: cost leadership, differentiation, and focus. What happens if a limited partner takes an active role in managing the business?
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