What internal resources and assets does JetBlue have that may give it a competitive advantage?

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Strategic Management Text and Cases

ISBN: 978-1259196553

7th edition

Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara

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Question Posted: Sep 03, 2015 06:59 AM

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What internal resources and assets does JetBlue have that may give it a competitive advantage?

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When one firm outperforms others by a wide margin over a long period of time its important to figure out how this could be The answer may lie in how that firm arranges its activities and creates uniqu...View the full answer

Strategic Management Text and Cases

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