What is a legitimacy lie? In the case of a startup, how can an entrepreneur use PRO
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What is a legitimacy lie? In the case of a startup, how can an entrepreneur use PRO factors to win the confidence of potential customers and investors and avoid telling legitimacy lies?
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Legitimacy lie The misrepresented facts given by the compa...View the full answer
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Related Book For
Small Business Management Launching & Growing Entrepreneurial Ventures
ISBN: 978-1133947752
17th edition
Authors: Justin Longenecker, William Petty, Leslie Palich, Frank Hoy
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