What is a script and how does it relate to the manner in which customer satisfaction evaluations
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What is a script and how does it relate to the manner in which customer satisfaction evaluations are formed?
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Roles are extraindividual meaning that every individu...View the full answer
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Services Marketing Concepts, Strategies, & Cases
ISBN: 978-1439039397
4th edition
Authors: Douglas Hoffman, john Bateson
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