What is entrepreneurial alertness and why is it important to entrepreneurs?
Answer to relevant QuestionsHow does an extensive social network provide an entrepreneur an advantage in recognizing business opportunities? How is a focus group used to generate new business ideas? Imagine that you’ve been hired by Fitbit, the wearable activity tracker, to conduct focus groups on your campus to get a better sense of how Fitbit can be as relevant and useful to college students as possible. How would ...What are the qualities of an opportunity, and why is each quality important? Could Gross and his team have gleaned the same type of insights they gained via directly observing parents shopping for educational software for their kids through surveys and focus groups? Explain your answer.
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