What is it about a companys Web site that draws you to it, keeps you there on

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What is it about a company’s Web site that draws you to it, keeps you there on the site longer, and keeps you coming back for more? If you could summarize these answers into a set of criteria for Web sites, what would those criteria be?

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Information Systems Today Managing in the Digital World

ISBN: 978-0132971218

6th edition

Authors: Joseph Valacich, Christoph Schneider

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Question Posted: Dec 11, 2014 10:54 AM

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What is it about a companys Web site that draws you to it, keeps you there on

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They should include some of the following The Web site should of...View the full answer

Information Systems Today Managing in the Digital World

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