Question: What is strategy and why is marketing research important to
What is strategy and why is marketing research important to strategy makers?
Answer to relevant QuestionsDefine marketing research. What are the steps in the marketing research process? What is an operational definition and where would it likely be used? 1. Define the problem and develop a list of research objectives. 2. Write the research objective for one of your problems defined in your answer to the first question. Provide an example of exploratory research.
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