What is the difference between data mining and micromarketing?
Answer to relevant QuestionsDescribe five ways in which companies may use a database. Describe the ACS in terms of the advantage it offers as well as how to retrieve data. Take a look at Figure 5.1, which is an example of the use of census data. If you had only these data to review, which type of business do you think would be better suited to the market area represented by these data: a child ...Indicate how a focus group moderator should handle each of the following cases: (a) A participant is loud and dominates the conversation; (b) a participant is obviously suffering from a cold and goes into coughing fits every ...What is meant by an “observation technique”? What is observed, and why is it recorded?
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