What is the difference between entrepreneurial, intrepreneurial, and formulated marketing? What are the advantages and disadvantages of

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What is the difference between entrepreneurial, intrepreneurial, and formulated marketing? What are the advantages and disadvantages of each?

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Principles of Marketing

ISBN: 978-0136079415

13th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Nov 12, 2012 07:41 AM

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What is the difference between entrepreneurial, intrepreneurial, and formulated marketing? What are the advantages and disadvantages of

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Principles of Marketing

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