What is the iPad's primary source of competitive advantage? How does this source of competitive advantage help

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What is the iPad's primary source of competitive advantage? How does this source of competitive advantage help build a superior customer value for iPad and above-average profits for Apple?

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Market Based Management

ISBN: 978-0130387752

6th edition

Authors: Roger Best

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Question Posted: Mar 18, 2016 05:05 AM

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What is the iPad's primary source of competitive advantage? How does this source of competitive advantage help

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Market Based Management

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