What is the problem if a manager uses last years sales data instead of last years demand

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What is the problem if a manager uses last year’s sales data instead of last year’s demand to forecast demand for the coming year?

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Supply Chain Management Strategy Planning and Operation

ISBN: 978-0133800203

6th edition

Authors: Sunil Chopra, Peter Meindl

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Question Posted: Sep 22, 2015 05:48 PM

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What is the problem if a manager uses last years sales data instead of last years demand

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Last years sales data is fine as long as there were no stock outs If an ite...View the full answer

Supply Chain Management Strategy Planning and Operation

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