What is the relationship between marketing ethics and organizational performance? What are the elements of a strong

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What is the relationship between marketing ethics and organizational performance? What are the elements of a strong ethical compliance program to support responsible marketing and a successful marketing strategy?

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Marketing Strategy

ISBN: 978-1285073040

6th edition

Authors: O. C. Ferrell, Michael Hartline

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Question Posted: Jan 20, 2016 09:07 AM

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What is the relationship between marketing ethics and organizational performance? What are the elements of a strong

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Marketing ethics is tied to performance in many ways ...View the full answer

Marketing Strategy

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