What issues emerge in this case in terms of communicating change with the outside world?
Answer to relevant QuestionsNow, in small groups, compare and contrast your stories. What commonalities and differences emerge? If you were Paul Otellini, coming in as the new CEO, would you change anything? Why? What new pressures for change faced Barrett in the last half of his tenure? Find three examples of lessons from the front line that are evident in the Nestlé case. How could these issues be overcome? What aspects of NASA practice revealed in the aftermath of the Columbia disaster suggest that the changes sought in the aftermath of the Challenger disaster were not sustained?
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