What similarities and differences emerge looking at change from these different perspectives?
Answer to relevant Questions• What are the common issues across each story? • What are the differences? Is there a preferred sequence of steps? Why? Did it strengthen or weaken the company? How? Why? Which approach—”getting the word out” or “getting buy-in”—best characterizes the communication process? Why? Tyco used vignettes to communicate changes in ethical behavior. Write a vignette that could be used by Tyco to assist in overcoming the cultural change barriers that companies like Tyco faced. What international issues might ...
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