When calculating sample size, how can a researcher decide on the level of accuracy to use? What

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When calculating sample size, how can a researcher decide on the level of accuracy to use? What about level of confidence? What about variability with a percentage?

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Marketing Research

ISBN: 978-0133074673

7th edition

Authors: Alvin C. Burns, Ronald F. Bush

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Question Posted: Aug 06, 2015 02:01 AM

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When calculating sample size, how can a researcher decide on the level of accuracy to use? What

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Marketing Research

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