Question: When discussing the criticism that advertising is manipulative a distinction
When discussing the criticism that advertising is manipulative, a distinction was made between persuasion efforts of which consumers are cognitively aware and those that fall below their conscious radar screens. First, explain in your own words the distinction between the potential for advertisers to “manipulate” consumers cognitively and unconsciously. Second, express your thoughts about the ethical ramifications of say, retailers’ potential use of in-store advertising to air subliminal messages.
Answer to relevant QuestionsWhat is your view of proposals that would ban all advertising and marketing in elementary schools? Require calorie and nutrition menu boards in fast food restaurants? Tax nutritionally inferior food that only provide added ...What is your opinion regarding the ethics of product placements (e.g., cigarettes, alcohol) in movies targeted at children? Identify the arguments on both sides of the issue, and then present your personal position. Identify magazine advertisements that reflect appeals to at least three of the eight VALS groups. Describe in as much detail as possible the neighborhood in which you were raised. Come up with a label (similar to the PRIZMNE ...Discuss the nature and importance of feedback. In what ways do marketing communicators receive feedback from present and prospective customers? Distinguish between message arguments and peripheral cues as fundamental determinants of persuasion. Provide several examples of each from actual television commercials or other advertisements.
Post your question