When Kraft recently bid $16.7 billion for Cadbury, Cadbury's market value rose, but Kraft's market value fell

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When Kraft recently bid $16.7 billion for Cadbury, Cadbury's market value rose, but Kraft's market value fell by more. What does this tell you about the value-creating potential of the deal?

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Managerial Economics A Problem Solving Approach

ISBN: 978-1133951483

3rd edition

Authors: Luke M. Froeb, Brian T. McCann, Mikhael Shor, Michael R. War

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Question Posted: Feb 13, 2014 09:44 AM

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When Kraft recently bid $16.7 billion for Cadbury, Cadbury's market value rose, but Kraft's market value fell

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It means that Krafts shareholders and potential shareh...View the full answer

Managerial Economics A Problem Solving Approach

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