Which medium has the lowest cost perthousand? Medium TV show Magazine Newspaper FM radio Cost $5,000 2,200

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Which medium has the lowest cost perthousand?

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Marketing The Core

ISBN: 978-0078028922

5th edition

Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius

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Question Posted: Nov 06, 2013 06:14 AM

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Which medium has the lowest cost perthousand? Medium TV show Magazine Newspaper FM radio Cost $5,000 2,200

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Medium TV show Magazine Newspaper FM radio Cost $5,000 2,200 4,800 Audience 25,000 6,000 7,200 1,600 420

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Cost per thousand CPM is a marketing term referring to the cost of a media vehicle reaching 1000 mem...View the full answer

Marketing The Core

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