Which of the following types of retailers do you think would benefit most from instituting CRM: (a)

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Which of the following types of retailers do you think would benefit most from instituting CRM:
(a) Supermarkets,
(b) Banks,
(c) Automobile dealers, or
(d) Consumer electronics retailers? Why?

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Retailing Management

ISBN: 978-0070893207

4th Canadian Edition

Authors: Michael Levy, Barton Weitz, Dea Watson

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Question Posted: Dec 15, 2015 07:43 AM

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Which of the following types of retailers do you think would benefit most from instituting CRM: (a)

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All of the types of retailers would benefit from instituting CRM However for some the benefits of CRM may be far greater than others a Supermarkets ma...View the full answer

Retailing Management

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