Why are international markets becoming so important to companies in the United States as well as other

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Why are international markets becoming so important to companies in the United States as well as other nations? Discuss the various factors that companies must consider in developing IMC programs for various countries.

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Advertising and Promotion An Integrated Marketing Communications Perspective

ISBN: 978-0078028977

10th Edition

Authors: George Belch, Michael Belch

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Question Posted: Jan 14, 2015 09:44 AM

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Why are international markets becoming so important to companies in the United States as well as other

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There are several reasons why international markets are becoming so to companies such as well as corporations based in other nations Many markets such ...View the full answer

Advertising and Promotion An Integrated Marketing Communications Perspective

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