Why do many small businesses use the manufacturers suggested retail price? What are the disadvantages of this

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Why do many small businesses use the manufacturer’s suggested retail price? What are the disadvantages of this technique?

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Effective small business management An Entrepreneurial Approach

ISBN: 978-0132157469

10th Edition

Authors: Norman M. Scarborough

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Question Posted: Oct 12, 2012 02:38 AM

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Why do many small businesses use the manufacturers suggested retail price? What are the disadvantages of this

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Effective small business management An Entrepreneurial Approach

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