Why is it important for a mission statement to be reconciliatory?
Answer to relevant QuestionsIn your opinion, what are the three most important components that should be included when writing a mission statement? Why? Explain how a firm such as J. Crew can be doing well, but does not have an effective vision or mission statement. Should firms take stances on contentious social issues? Discuss. What are the three basic objectives of a competitive intelligence program? Explain how to conduct an external strategic-management audit.
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