Write a marketing strategy statement for a new full-functioning but folding bicycle.

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Principles of Marketing

ISBN: 978-0136079415

13th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Nov 12, 2012 07:39 AM

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Write a marketing strategy statement for a new full-functioning but folding bicycle.

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The first part of the strategy statement describes the target market the planned value ...View the full answer

Principles of Marketing

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