You work for Siemens Power Generations systems and are responsible for the sale of large, expensive ($2-5

Question:

You work for Siemens Power Generations systems and are responsible for the sale of large, expensive ($2-5 million) turbine generators to Power Utility companies. You have been contacted by the Ever-sure Utility in Anytown, USA. Identify the buying center you are likely to find inside the company and how you would market the generators to the buying center group.
Corporation
A Corporation is a legal form of business that is separate from its owner. In other words, a corporation is a business or organization formed by a group of people, and its right and liabilities separate from those of the individuals involved. It may...