What are the key elements in the framework for developing effective service marketing strategies?

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Essentials Of Services Marketing

ISBN: 9781292425191

4th Edition

Authors: Jochen Wirtz

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Question Posted: Feb 03, 2024 12:01 PM

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What are the key elements in the framework for developing effective service marketing strategies?

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The framework for developing effective service marketing strategies involves several key elements Service marketing due to its unique nature when compared with product marketing generally needs a dist...View the full answer

Essentials Of Services Marketing

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