Market segmentation divides the market into groups of people based on various factors. Match the description of
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customer behavior demographic geographic product preference psychographic A. 1. age, sex, income, education location of home 2. B. 3. C. lifestyle, attitude, personality 4. D.
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Foodservice Management Principles and Practices
ISBN: 978-0135122167
12th edition
Authors: June Payne Palacio, Monica Theis
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