Explain the concept of fit when it comes to property selection. How does fit benefit the sponsor?
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Explain the concept of "fit" when it comes to property selection. How does fit benefit the sponsor? What about the property?
Give a current example of an exclusive sponsorship. What is the benefit of exclusivity for the sponsor?
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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