Why is Volvos subscription model a win-win for the customer and the company?
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Why is Volvo’s subscription model a win-win for the customer and the company?
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For Volvo this subscription model provides a steady revenue stream on which it can better ...View the full answer
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Related Book For
Strategic Market Management
ISBN: 9781119802860
12th Edition
Authors: David A Aaker, Christine Moorman
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