1. Which sociocultural factors have informed McDonald's global expansion? 2. Describe some of the global distribution strategies...

Question:

1. Which sociocultural factors have informed McDonald's global expansion?
2. Describe some of the global distribution strategies that McDonald's uses or might consider using to spread through-out the world.
3. Define the likely global STP strategy for McDonald's. In what ways does it need to vary its STP? In which target markets can it rely on a consistent positioning? Which consumers should it target in each national market?
Distribution
The word "distribution" has several meanings in the financial world, most of them pertaining to the payment of assets from a fund, account, or individual security to an investor or beneficiary. Retirement account distributions are among the most...
Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Marketing

ISBN: 978-1259446290

5th edition

Authors: Dhruv Grewal, Michael Levy

Question Posted: